Fundraising Letters
Everybody Wins When You Say “Thank You”
I read an interesting article at fundraisingIP.com about the importance of writing thank you letters. When I ran the Southern Utah Alzheimer’s Association, I always made a point to send a thank you note within a few days of receiving a donation; admittedly, though, I used a form letter in my word processing program that [...]
Take Time for Thank You
Saying thank you is a significant part of planning an event. Race planners find themselves saying it quite often throughout the course of preparing for and implementing an event. If you don’t, it might be a good time to start.
As I’ve mentioned before, with the races I’ve planned we often turned to large and [...]
Retaining Loyal Donors
Maintaining a sufficient amount of donors is vital for a charity organization. Whether it is those who donate separate of an event or those who return year after year to your race, keeping them is a priority.
We want to gain new supporters and initiate more funds, but if we let our veteran supporters slip out [...]
Generating Corporate Sponsorships Can Be Fun and Rewarding
In my last blog, I outlined two steps to determining a sponsorship structure for your event. After you’ve determined your sponsorship levels and benefits, it’s time to start approaching local businesses about becoming corporate sponsors. This can be daunting for some people (it was for me, at first), but follow these tips, and you might [...]
Fundraising — Seven Tips for Getting Started
Many people, myself included, find the fundraising part of doing a charity event as challenging as the physical training. Even after all of my years as a fundraiser, I still get a little pit in my stomach when I look at those big numbers to which I’ve just committed myself. You can let the dollars [...]
Team in Training Fundraising Letters
Here are the two letters that I have written to raise money for Leukemia and Lymphoma Society through Team in Training. As you will see there are some elements that are similar in each.
First, with TNT letters I think it’s very important to be personal. Most, if not all, of the people you’ll send [...]
